Let me say at the outset I think Exetel is terrific. But for the life of me I find Exetel’s guidelines for members fathoming the bonus system to attract new users is next to useless. How one goes about it is pure gobbledegook, sure the nerds and geeks understand but ordinary folk run a mile. Why can’t it be simply stated in a logical sequence of what and how to do it and provide an automated way to execute?
Or aren’t you really bothered about having us, your existing members, help you out with word of mouth referrals amongst our friends and contacts? You are? Read on then …
Here’s an excellent example of a website utilising not only the general public but also its existing member base to promote a product. Goto http://www.skype.com/community/share/ They have incorporated this invite part not only in the process of new users applying but also it is at one’s finger tips via skype members onscreen interface. In Exetel’s case, such an invite facility should at least be prominently displayed on the “public face” website and also included for logged on members when they access the Exetel's ADSL Customer's User Facilities. For example, under “Exetel Members” facility list, add an “Invite new user” topic heading and automate the process. Sit back and watch Exetel’s appreciative members work for you for free! As the saying goes .. have your cake and eat it too? .. too bloody right mate .. lol
Food for thought? I hope so. Feedback is welcome and don't forget to vote above. Cheers. 
